I love that the block is clear because it allows for perfect positioning every time! The name after it is stamped lasts through many washings which I tested.
I stamped my girls ballet shoes, lunch box (Soft waterproof lining and fabric handle), Inside of shoes, coat, sweatshirt, Leap pad, backpack and more. This would be great for dance troop costumes, school supplies, sports gear, cell phone, ipads, camera bags, purses, sunglasses, and ANYTHING involving kids. You could also use this for dishes you want returned if you take treats to events.